Atlanta move-up Giant John Wieland Homes’ 3,300-square-foot Amherst model at Creekside adds a neighborhood pricing differential of $94,000. A lot premium of $7,500, a basement priced at $36,000 and an enlarged sitting room priced at $16,030 bring the total price as modeled to $380,430. Wieland uses this system to price the same house in different locations in the vast Atlanta market. The firm closed 1,338 sales in 2001 for $501.9 million in revenue.
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