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Management

Number of Closings

The National Homeowner Satisfaction Study (September 2002 PB) revealed that builders in the top 25% of customer satisfaction had 52% more closings for 2001 than those in the bottom 25%.

October 31, 2002

This article first appeared in the PB November 2002 issue of Pro Builder.

The National Homeowner Satisfaction Study (September 2002 PB) revealed that builders in the top 25% of customer satisfaction had 52% more closings for 2001 than those in the bottom 25%. The results suggest a relationship between customer satisfaction and overall sales.

PB Topical Ref

Management

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