As the home building industry becomes increasingly competitive, our attitude toward customer satisfaction will need to change. Whereas it used to be a major advantage to have satisfied customers, it is now a requirement. The best home builders create avi
The last 10 years were all good years for the American housing industry. The unprecedented national housing market expansion that began in 1993 ended abruptly in the fall of 2005, but that 12-year housing boom made many builders wealthy. It also made a l
This month's column focuses on the job seeker because the fraternity of unemployed in our industry is growing rapidly as the housing market declines.
For several months, Professional Builder has monitored the forecasts and fears of economists and builders to get a handle on the recent dip in demand for new homes. Is the worst over? Is the worst yet to come? The consensus: It depends.
Professional Builder just completed its 70th year of publication; we debuted in 1936 as Practical Builder. The staff has been digging through the archives, finding great stories and information about the housing industry's evolution and the effect is
Wind power is the world's fastest-growing energy technology. Could it be too futuristic or too expensive for your clients? Because energy prices are volatile and concerns about energy dependence exist, it might not be.
Most home builders are seeing their worst margins in 15 years. Thus builders in America now face the acid test on quality and customer satisfaction, when you can no longer afford to give away
Using radiant floor heating seem like a sound idea for years. However, failures in a piping system in the 1980s and 1990s threw doubt on the soundness of hydronic heat systems. In response, radiant floor systems, such as NuHeat, stepped up marketing
One home builder hopes a recently introduced falls prevention program that anchors trades to the roof will reduce risk. A practice calling for the use of permanent roof anchors was accepted by OSHA.
Poor credit quality is here to stay. Builders who want to survive with only good or great credit customers will not be able to achieve their fair share of the market. Begin by educating yourself on the mortgage business.