Homeowner looking stressed as she goes over her finances

Majority of Homeowners Consider Themselves House Poor

More than half of surveyed households say they're house poor, but high housing payments are especially impacting the youngest set of homeowners

Design

2026 Bathroom Trends Show Homeowners Are Planning For the Future

Tell Us: How Can Housing Adjust to its Skilled Labor Shortage?

Design

Low-Maintenance Home Designs: Building Homes That Last

Labor + Trade Relations

Kitchen and Bath Industry Impacted By Skilled Labor Shortage

Design

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Why the Next Breakthrough in Glass Is Thinner

Across the industry, there’s a perception that specifying high-performance windows and doors in your builds means dealing with heavier, bulkier products. That can mean significant...

Oct. 1, 2026

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10 Residential Design Trends to Look Out for in 2026

How we live in our homes has dramatically changed over the years. We spend more time in our kitchens and expect our appliances to handle multiple jobs. Through apps and devices...

Oct. 1, 2026

Design

Designing Homes That Live Timelessly

Timeless design is more than an aesthetic. It’s a series of decisions that make a home feel livable for years to come

Sept. 22, 2026

Design

Roundup: Color of the Year Picks Reflect Trend Toward Warm Neutrals

For 2027, paint companies are making their Color of the Year selections based on a growing trend toward authenticity, wellness, and a desire to connect with the natural world

Sept. 17, 2026

Construction

Market Data + Trends

Home Builder Sentiment Weakens

As builders contend with an ongoing labor shortage, high costs, and rising mortgage rates, confidence in the new-home market dipped further in September

Sept. 22, 2026

Labor + Trade Relations

Where Construction Workers Earn the Most

The construction industry continues to face a labor shortage, but higher wages in some states are helping to bring in and retain more workers

Sept. 18, 2026

NileBuilt’s Gen-2 technology is demonstrated on this 6,000 square-foot custom home in Laguna Hills, Calif., completed in July 2026.

Blogs

Charting a Path Forward in Resilience and Sustainability

A new insulated composite structural technology thirty years in the making offers a proven solution to build more resilient homes

Sept. 17, 2026

The most common technology used in the home search process is still online websites, but more homebuyers are using AI to assist in their early research.

Building Technologies

Tech Is Creeping Further Into the Homebuying Process

Not only are homebuyers implementing AI into their purchasing process, they're also more interested in buying homes built through technological advancements

Sept. 10, 2026

Business Management

Markets

Where Home Prices Are Growing the Fastest

In the Northeast and Midwest, many markets are still seeing home-price growth higher than the national average

Sept. 29, 2026

Women in Residential Construction

Linda Cirigliano on Why Having an Owner's Representative Is a Necessity

Women at WIRC

Linda Cirigliano, founder of LC Three, a New York-based owner's representation firm tells us about the gap she's seeing in the industry for owner's representatives who can not...

Sept. 29, 2026

Construction worker looking over house plans

Housing Supply + Affordability

Affordability Continues to Challenge Home Builders

From growing interest rates to slower home sales, home builders had a hard time maintaining their profitability in 2025

Sept. 26, 2026

Demographics

Housing Demand Set to Decline As Baby Boomers Age

As the Baby Boomer generation ages and younger generations take longer to form households, the housing market is projected to see the demand for housing decline over the next ...

Sept. 26, 2026

Sales + Marketing

First-time buyers tour a home with a real estate agent

Sales + Marketing

Why Price Isn’t Enough to Win the First-Time Buyer

Entry-level homebuyers are looking at more than the list price. They’re considering livability and costs for the next five to 10 years

Aug. 18, 2026

Markets

Where Are Americans Moving?

Most Americans say they are happy where they currently are, but nearly 60% say they would still move if the opportunity was right

Aug. 18, 2026

Sales + Marketing

Marketing New-Home Communities: What Buyers Actually Want

When it comes to marketing, buyers are gravitating toward communities that promise a personalized yet connected experience

Aug. 14, 2026

Courtesy Schell Brothers

Sales + Marketing

Socially Exceptional: The Best of The Nationals

Winners from the 2026 National Sales & Marketing Awards share their insights on what makes a successful social media campaign

Aug. 5, 2026

Idea Homes

NewLook

NEWLOOK Construction Gallery: August/September 2026

With the NEWLOOK Experience home entering the final stages of construction, many of our sponsors’ products are now installed and making a significant impact throughout the...

Sept. 16, 2026

Wellness at Home

Lightovation at Dallas Market Center

Sept. 3, 2026

Events

Women in Residential Construction

Laura Mueller Talks Employee Ownership Models in Construction

Women at WIRC

In this episode of Women at WIRC, we speak with Groundworks' Laura Mueller about the company's employee ownership model and how other companies can use this model to help strengthen...

Sept. 8, 2026

Women in Residential Construction

Allison Guido on Adapting to a Changing Market

Women at WIRC

In her talk from the 2025 Women in Residential Construction Conference, Allison Guido of Almar Building & Remodeling shares lessons she learned from the book 'Who Moved My Cheese...

Aug. 6, 2026