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Charles Shinn Jr.

Charles “Chuck” C. Shinn Jr., PhD, has been dedicated to improving the management standards and profitability of the home building industry for more than 50 years. Learn more at shinnconsulting.com.

Image: Pormezz / stock.adobe.com
Understanding The Difference Between Margin And Markup Can Help You Protect Profits

Margin vs. Markup: The True Impact of Pricing Decisions on Home Builder Profits

Over the last 50-plus years of working with home builders I’ve observed what appears to be a perpetual problem: not realizing the level of profits builders should be generating...
20th Aug. 2024
Image: Nastudio / stock.adobe.com
To Successfully Navigate Housing Market Fluctuations, Home Builders Must Be Proactive About Taking Advantage Of Opportunities

Advice for Home Builders Navigating a Housing Market in Flux

Successful builders can grow during this housing recession if they plan for it by maintaining liquidity, keeping up their reputation, and actively searching for opportunities
31st Jan. 2023
Once a builder is established, growth can be exponential, but there are typical points along the curve where management systems must change as production increases. | Photo: PeskyMonkey / stock.adobe.com
Once A Builder Is Established, Growth Can Be Exponential, But There Are Typical Points Along The Curve Where Management Systems Must Change As Production Increases | Photo: Pesky Monkey / Stock adobe

15 Management Systems to Help You Avoid the High-Speed Wobbles

Unprepared home builders experiencing rapid growth run the risk of squandering opportunities
3rd June 2022
A look at the dynamics and current status of the home building industry and what lies ahead. | Illustration: bbk22 / stock.adobe.com
A Look At The Dynamics And Current Status Of The Home Building Industry And What Lies Ahead | Illustration: Bbk22 / Stock adobe

Home Builders: Get Ready for 2022

Pay attention to these drivers to navigate the challenges and opportunities of the coming year in housing
14th Dec. 2021
Before submitting your loan package, know the key indicators and ratios your lender will be looking at. (Photo: Flickr user Mike Lawrence, image closeup, CC by 2.0)
Before Submitting Your Loan Package, Know The Key Indicators And Ratios Your Lender Will Be Looking At (photo: Flickr User Mike Lawrence, Image Closeup, Cc By 2

KPIs Help Home Builders Obtain Financing

To obtain a loan, home builders should understand the key performance indicators that drive the decision
1st April 2007
Photo: Pxhere
Photo: Pxhere

Land Acquisition: How to Avoid Paying Too Much for Land

The profitability of any housing community starts with land acquisition
1st July 2004