The rental housing industry is evolving to meet post-pandemic demands of tenants as work-from-home opportunities spark a growing desire among many Americans for additional living space and innovative home features. Community managers for some rental companies are offering additional outdoor amenities like gyms, green spaces, fire pits, and pools, according to The Washington Post.
Other rental properties are implementing designated co-working spaces that resemble a traditional office. Rather than logging onto work from their apartments every day, residents can test out new workspaces and can even initiate professional contacts with their neighbors.
We continue to experience a historic mass adoption of technology in the housing industry — much in part thanks to virtual and self-guided tours becoming a popular solution for prospective residents to safely see a space.
We’re beginning to see more innovative digital options that are enabling residents to “self-lease” such as upgraded virtual tours, consumer relationship management technology, AI leasing assistants and automated income validation.
Embracing this new technology not only meets residents’ needs and expectations much quicker — it also helps housing providers adapt to the current labor shortage. With the unique challenges of this shortage, these new tools allow them to optimize workflow management and streamline the leasing process, making the experience easier for both themselves and their residents.
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