Kevin Oakley | ProBuilder

Kevin Oakley

Kevin Oakley is managing partner at Do You Convert, a company exclusively focused on online sales and marketing for home builders and developers. Write him at kevin@doyouconvert.com.

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Crystal clear direction for 2022 is critical to sustaining the successes we’ve enjoyed during the past 24 months

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5 Unforgettable Lessons From the Great Recession

Home builders learned a lot from the Great Recession. Let’s make sure current and future generations learn those lessons, too

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3 Inconvenient Truths About ‘Buy Online’

Exclusively online home sales can’t happen until home builders tackle these key issues

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Your Sales Attribution Method Is Lying to You

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The Top 5 Ways Home Builders Can Increase Marketing ROI in 2020

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3 Ways to Optimize Your Website for Greater Revenue and Happier Customers

Consumers aren’t static, and your website should not be either. Why it pays to make sure your website meets consumer expectations for a positive online experience

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Innovation

New Tech: Wait or Jump in?

Companies die from failing to change, but also by changing too quickly. Here’s how to find the balance and survive extinction

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Marketing 2019: The A.I.-Data Connection

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How to Fix a Broken Community

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Google Analytics Is a Marketer's Best Friend

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How Builders Can Harness the Power of Facebook

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Need More Leads? Think Again

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