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Rich Binsacca

Rich Binsacca is editorial director of Pro Builder Media and Custom Builder Online. He has reported and written about all aspects of the housing industry since 1987 and most recently was editor-in-chief of Pro Builder Media. [email protected]

 

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Artificial intelligence is changing our daily lives in fundamental ways. And while AI promises a range of advantages, machine learning also comes with some serious caveats.

AI: The End of Learning

Artificial intelligence is a learning technology that will continue to get 'smarter.' But what will that mean for human intelligence?
Oct. 15, 2024
Photo: Michael Duerinckx Architecture Photography
One- and two-story detached homes at The Havenly, a build-to-rent community.

Rich Eneim Jr., on Upgrading the Build-to-Rent Community Model

Not content to serve only the luxury production segment of the Phoenix market when he joined his father at Keystone Homes in 2008, Rich Eneim Jr., eventually landed on single-...
Oct. 2, 2024
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Builders can play a role in housing affordability outside of the political arena by taking initiative on a more personal scale.

The Builder's Role in Housing Affordability

What part can (and should) builders play to reduce the cost of building and buying new homes? Consider these suggestions
Aug. 13, 2024
Illustration: Van Sayian
The 2024 Housing Giants report ranks the biggest home builders in the U.S. by revenue. See which builders made this year's list.

2024 Housing Giants Report and Rankings

Pro Builder's annual Housing Giants report ranks the top U.S. home builders and looks at the top trends affecting the business of home building
June 26, 2024
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Benchmarking requires two things: your data and data to measure it against.

Got Benchmarking?

Consider the benefits of comparing and measuring your data against broader industry sets to establish goals and improve your business
June 14, 2024
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When it comes to what's propelling M&A activity in the housing industry, there are a lot of factors, Jasinski says, including the drive for consolidation among the largest builders—and even some from Canada and Japan—to gain market share where they already build or to penetrate new markets.

What Impact Is M&A Activity Having on the Housing Industry?

Chris Jasinski, an investment banker for industry mergers and acquisitions, offers his insights about recent M&A activity
June 5, 2024
Image: Video still from Starlight Homes' 'Renting Is a Nightmare' campaign. Scroll down to find out more.
Image: Video Still From Starlight Homes' 'renting Is A Nightmare' Campaign Scroll Down To Find Out More

7 Sales and Marketing Trends to Watch (and Learn From)

These award-winning campaigns from NAHB's 2024 National Sales and Marketing Awards showcase next-level strategies and stellar results
April 18, 2024
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Key To Driving Productivity Gains (and Customer And Trade Partner Satisfaction And Loyalty) Is To Make Sure Everyone Involved In A Project Can Identify Issues Early On, Solve Them Quickly, And Prevent Them From Reoccurring

Proven Ways to Improve Jobsite Productivity

Consider these solutions for reducing cycle time, hard costs, dry runs, rework, miscommunication, and overall inefficiencies on the jobsite
April 16, 2024