Data show more than 20% of households have individual smart home devices, and that figure is projected to increase further
Aug. 22, 2024
Image: Nick Beer / stock.adobe.com
Smart devices, such as doorbells, are becoming more widely adopted by homeowners.
Smart home technology is becoming more widely available, offering households devices that make their homes both safer and more convenient. According to the Connected Consumer blog, more than 20% of U.S. homes now have individual smart home devices, with video doorbells reaching 22% adoption and networked cameras at 20%. These figures are only expected to increase as devices become more affordable and bundling options become more readily available.
Across the past 5 years, the average selling price of smart home devices has dropped substantially, opening up the opportunity for more and more people to buy a device. The influx of low-cost competitors across almost every category is challenging established brands to differentiate through quality, innovation, and customer experience.
