Millennials and technology seem like a natural pairing, but does this tech-savvy generation really dig the smart products being marketed to them? PRODUCTS magazine found 15 smart home products these homebuyers actually want.
Millennials, defined by the Pew Research Center as those born between 1981 and 1996, grew up in the age of the Internet. As the oldest of this generation age well into their 30s, these native technology users are buying more homes, making smart home technology a seemingly obvious focus. But do Millennials actually want smart home technology?
“Millennials generally would like smart features in their home, especially if they are coming from newer rental communities and used to a certain lifestyle,” says Ali Wolf, director of economic research at real estate consulting firm Meyers Research. “Equally, though, we need to differentiate between ‘want’ and being a ‘non-negotiable.’ Many first-time buyers are price conscious and aware of how easy current technology is to retrofit in their home. Millennials will still buy a home that isn’t decked out if it meets their other criteria.”
Our sister mag PRODUCTS has 15 products your Millennial clients will actually want. See them here.