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Residential Products Online content is now on probuilder.com! Same great products coverage, now all in one place!

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As COVID-19 accelerates home builders switch to digital marketing tools, online sales people are dealing with insane levels of leads to chase. Jen Barkan, online sales coach for Do You Convert, shares 10-action items to help sales people deal with “COVID Crazy.”

For the past few months, walk-in traffic has shifted online, inundating your already busy selves. If you are experiencing insane numbers of leads, this letter is meant for you. For context, one online sales specialist can proactively manage no more than 200 leads per month on average. More leads poorly managed does not result in good appointments and sales.

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