Sales + Marketing

Several Programs Let Potential Buyers ‘Try Out’ a Home

One seller thinks if you try on your shoes before you buy them, you should try out a house
Feb. 6, 2015

You can sample ice cream flavors, you can test drive a car, but testing a home before purchasing remains a rarity.

The Wall Street Journal covers a handful of developers, listing agents, and homeowners that are willing to let potential buyers “hang out with the neighbors, have dinner in the kitchen, or even spend a night or two in a home before making a final decision.”

Toll Brothers, for example, has a Fly and Buy program which allows buyers to travel to a new town where the property is, and put travel costs toward a purchase contract.

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