Sherwin-Williams Releases Self-Cleaning Exterior Paint

Sherwin-Williams says its new Loxon acrylic paint is a self-cleaning coating that is engineered for exterior, above-grade masonry to provide a clean look with high-performance protection.

The company says the self-cleaning formula sheds dirt with rain or water contact and provides advanced durability, water shedding, wind driven rain and dirt-pickup resistance.

“This new masonry coating is great for pros getting ready for the upcoming construction season, when updating or creating new outdoor spaces are top of mind,” says Steve Revnew, senior vice president of product innovation at the company. “Sherwin-Williams developed Loxon Self-Cleaning Acrylic Coating to help contractors and property managers avoid costly repaints and extensive cleaning, resulting in improved efficiencies and high satisfaction levels.”

In addition to stucco, masonry and cement board, Loxon can be applied to bare or previously coated concrete that is at least seven days old and in temperatures as low as 35 degrees Fahrenheit.

The low VOC product will be available in a flat sheen in a wide range of colors at Sherwin-Williams stores nationwide this spring.