That was then ... Homes like this one from the 1960s no longer meet the more diverse needs of today's households, and home designs are evolving to keep up. | Image: Ethan / Flickr CC by 2.0
Newer versions of energy codes add costs to housing production that aren’t paid back in efficiency gains, further exacerbating the housing affordability crisis. | Image: gearstd / stock.adobe.com
To improve their margins, home builders need good data. But the home building industry isn't really skilled at measuring or providing it. It's time to change that
April 15, 2023
Surveying lost buyers helps builders better understand why they lost the sale and lets them target those prospects most likely to make a purchase in the future. | Image: ARMMY PICCA / stock.adobe.com
Sending a simple survey to past prospects will do two things: reveal leads for buyers still in the market and ripe for a sale, and clean up your bloated CRM
April 13, 2023
Keene Driwall Rainscreen is rolled out behind the lath of a stucco wall finish assembly to protect structural elements from water intrusion. | Image: courtesy IBACOS